Kaya ng Pinoy’s Live the Dream 2 Book Launch

On May 17, 2025, Grupo Agatep spearheaded the launch of “Live the Dream 2” by Art Valdez, a book immortalizing the legendary 2007 All-Filipina Mt. Everest ascent. The event took place at the Rockwell Center in Makati City, the exact location where the iconic expedition was first announced 21 years ago. The team drove a comprehensive media campaign, securing nationwide coverage from top outlets like GMA News and bringing together journalists, mountaineering legends, and honored guests. Through strategic storytelling and expert media relations, Grupo Agatep successfully highlighted this milestone of Filipino resilience and ambition for its client.